I was asked today, again, to share some ideas on "how to get the word out" on ministry opportunities, classes, events. In the Church, we often lack a Marketing Budget, so we make good use of the means we have....Word of Mouth is always best, so arrange for a phone tree and to have key contacts talk it up when they see their friends. Here are some additional ways YOU can promote:
Publicizing Your Ministry Event (Ideas collected over the years by Cindee Case) First of all, Be sure your publicity includes all the basic information: + Name of event/program + Location where event will take place + Date of event, as well as beginning and ending times + Cost for the event or if it is FREE + Registration deadline date, if any + What participants would need to bring to the event + Sponsoring parish/ministry name, as well as contact information + When possible, how participants will benefit from attending (You would be surprised how often people forget one of these key details!) ~~~~~~~~~~~~~~~~~~~~~~~ Places and Ways to publicize: Ø Bulletin boards-- § Posters, flyers, tear-off sheets, etc. § At parish, schools, places the target audience hangs out Ø Newsletters (parish, school, ministry) Ø Buttons Ø Bumper stickers Ø Bulletin announcements—your place and surrounding parishes Ø Bulletin insert Ø Announcement at weekend liturgies Ø “Sell the idea” to groups and clubs that already exist Ø News Releases to local newspapers, radio stations, TV Community Calendars, Ø Direct mailing Ø Emailing (if have permission for direct communication!) Ø Post on website Ø Facebook “event” Ø Text Blast (if have permission for direct communication!) Ø Have an exhibit at the parish ministries fair, festival or other. Please, COMMENT to share more ideas!
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*** Note: The Office Blog is now inactive, but posted for continued reference as needed (6/30/21) ***Cindee Case, MPSFormer Director of the Diocese of Youngstown Office of Youth and Young Adult Ministry (2/2002 - 6/2021) Archives
July 2021
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